Join the Exclusive Short Course Artificial Intelligence in Business

The rapid evolution of Artificial Intelligence (AI) is no longer a distant promise—it’s the present reality reshaping industries, redefining strategy, and revolutionizing the way we work. In a world where innovation is the currency of progress, understanding AI is no longer optional—it's essential.

That’s why the European School of Economics (ESE), in partnership with VR-AI Academy and AI expert Matteo Zaralli, is proud to present the exclusive short course: Artificial Intelligence in Business: Strategies, Tools, and Ethics.

Why This Course?

AI is transforming every facet of business—from operational efficiency to customer engagement. Today’s leading organizations are already leveraging AI tools like automation software, intelligent analytics, and machine learning systems to optimize workflows, improve decision-making, and unlock new opportunities for growth.

This course offers a practical, in-depth look at how to strategically adopt AI in business. Participants will explore cutting-edge tools and real-world applications, from predictive analytics and AI-powered customer support to algorithmic business models. But it doesn’t stop at the tech: the program also addresses the ethical and strategic implications of AI adoption, preparing participants to lead with both innovation and responsibility.

What You’ll Learn:

• How to integrate AI tools into your business strategy

• Real-world case studies across industries

• Hands-on experience with automation and decision-support systems

• Ethical considerations for responsible AI implementation

• The future of AI-powered organizations.

Meet Your Expert: Matteo Zaralli

Leading this journey is Matteo Zaralli, founder of VR-AI Academy and VRAINERS, a next-generation virtual reality platform for immersive learning. A Fulbright scholar and ESE graduate, Matteo combines academic expertise with hands-on experience at the intersection of AI, immersive technologies, and education. He has contributed to innovation ecosystems such as StartX in Silicon Valley, and authored the book Virtual Reality and Artificial Intelligence: Risks and Opportunities for Your Business (Routledge, 2024). Recognized globally for his work, Matteo brings an engaging, applied approach to teaching AI for real-world impact.

Who Should Attend?

This course is ideal for:

• Business professionals looking to future-proof their careers

• Entrepreneurs eager to innovate with AI

• Corporate leaders aiming to drive digital transformation

• Young professionals wanting to gain a competitive edge

Whether you’re starting out or scaling up, this program delivers the insights and tools needed to thrive in an AI-driven economy.

How to Enroll

🚀 Limited spots available – don’t miss your chance to join this transformative experience.

✅ Flexible format

🌍 International network

💼 Industry-relevant tools

📅 Enrollment Now Open

🔗 Sign Up Now